Premium cold plunges, zero hassle
Instantly unlock fully-managed cold plunges for your gym members. For free.
Zero upfront cost. Zero upkeep. Zero downtime.
Zero upfront cost
Our unit is free to run. You only pay when the plunge makes money.
Zero upkeep
Our system is fully self-cleaning and we take care of upkeep.
Zero downtime
KoldUp is built for 24/7 gym level usage. No outages. No lost revenue.
Value unlock for Gyms
Cash in on the cold plunge revolution.
Onnit Gym in Austin rolled out cold plunges in 2023, and achieved...
40% MEMBERSHIP INCREASE
...but they spent +$100k on set-up and spend hours on daily upkeep.
KoldUp provides the value unlock minus the downside.
No upfront cost
Only pay when you make money
Our gated design lets you monetize however you want - pay per plunge, plunge membership, or anything in between. And you only pay us when the unit makes money.
umatched quality
Top performance and reliability
KoldUp is the Ferrari of cold plunges. Our self-regulating design keeps the water cold, clean, and clear at all times. No matter how many members take the plunge.
Fully managed
We do upkeep
Forget about manually changing pH and chlorine, fishing out dirt, and replacing the water daily. KoldUp's self-cleaning system handles this for you. And we'll stop by weekly to take care of the rest.
plug and play
Plugs into your facilities
No need for a dedicated plunge space. KoldUp's compact design uses a standard 110V outlet and slots into your existing facilities. Unlock value with zero investment.
monetize on your terms
Easily upsell cold plunging to your members.
With our app-gated design, you're in control of who gets access and how they pay. Whether it's premium membership or pay per plunge - we've got you covered.
Monthly per member
$25
Monetize on your terms (e.g. premium membership), and pay for each member with access.
No upfront cost
Fully-managed upkeep
Monetize however you want
Gated access for paying members
pay per plunge
$7
Your members pay each time they plunge, and we share revenues together.
No upfront cost
Fully-managed upkeep
Hand-off passive monetization
Paywalled access for any member
Book a call
Interested in setting up KoldUp in your gym or fitness studio? We'd love to hear from you.
© KoldUp 2024. All rights reserved.
Thank you!
Thanks for your interest in KoldUp. We'll be back in touch soon.